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For example, use link tracking to learn how users interact with your site, track file downloads, and track exit links. Clicked Number of recipients who clicked any tracked link. Change Your Links Anytime Whether you're an internet marketing genius, a rabid social networker, tracking click-throughs on your bulk mail campaign, or if you're just curious about who's clicking what, Linktrack is built with you in mind. More » Ow.ly Another popular alternative, Ow.ly is a link shortener from the leading social media application known as HootSuite.

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Here’s an article that will show you how to shorten links for Twitter. They can also be maintained when a link source is moved within a computer. This is it. tinyurl.com/0a0b0c0 Buffer: In order to shorten your URLs, you need to schedule your posts through Buffer who will put your posts in a queue and schedule them to go out at the times you preset.

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Google's URL builder lets you manually add custom analytics parameters to a website URL. Twitter will use this to make your timeline better. When you are using HootSuite, you can shorten any URL to an ow.ly or ht.ly link. Many extensions are available from companies you already use for domain registration — such as Hover. Thus, short URLs may be more convenient for websites or hard copy publications (e.g. a printed magazine or a book), the latter often requiring that very long strings be broken into multiple lines (as is the case with some e-mail software or internet forums) or truncated. Click rate Percentage of total recipients who clicked any tracked link in the campaign. Email is the medium of this communication, not the source. If your organization has multiple people shortening links and posting them, be sure to provide access and training to everyone involved. View Click Results in Report Overview The report Overview gives you a broad summary of how well a campaign performed.