More » Ow.ly Another popular alternative, Ow.ly is a link shortener from the leading social media application known as HootSuite. Most URL shortening services offer basic analytic data that tracks the total number of clicks, the time of the click and the country or territory location of the person who clicked the link.
With Bitly, you can track how many clicks your shortened links receive, plus bookmark and organize your links on your own personalized Bitly dashboard. Privacy and security[edit] A short URL obscures the target address and can be used to redirect to an unexpected site. Finally, URL shortening sites provide detailed information on the clicks a link receives, which can be simpler than setting up an equally powerful server-side analytics engine, and unlike the latter, does not require any access to the server.
Google Analytics won't work if there is a space after the URL in the campaign. Maybe you have the ad for your book in your sidebar, in your footer bar, and after your post content.
A circumvention could be that a website provided its own shortlinks instead of relying on a third-party shortening service – but this is not common. Example below: 7Deeplinking Deep links can be used to direct users directly into your app. But that's where the myth of having links regardless of where they came from to a website ended. For example, if you want to know how many people click on the website link in your Twitter profile, lots of people use a bit.ly link instead of the direct link to their website.
In the olden days, if you wanted Google Analytics to track a specific click on a link, you used to have to ask a web developer to fix this up for you. For example, Google Analytics makes it optional to include taxes with purchase amounts, and tracks conversions with sessions that end after a period of inactivity. I like Bitly because it has a pretty interface and a login for all of the links you create. For example, if you send out weekly newsletters, this might be "newsletter". Please see Google’s help page on Custom Campaigns for more information. Given the choice between spending time and money to find a different home, or just giving up, the latter won out.[22] Google's url-shortener discussion group has frequently included messages from frustrated users reporting that specific shortened URLs have been disabled after they were reported as spam.[23] A study in May 2012 showed that 61% of URL shorteners had shut down (614 of 1002).[24] The most common cause cited was abuse by spammers. But if all the links to you use a shorter version, that sort of defeats the point! In order to get your domain short enough to be effective as a URL shortener, you may want to consider these tips: Removing vowels: This is an effective way to shortener your organization's name and still making it easy to understand. The Google Analytics campaign title combines the MailChimp campaign title with the date to make it easy to search for in your Analytics dashboard. Add Tracking to Your Automated Email Campaign To add Google Analytics tracking to an automated email campaign in MailChimp, follow these steps. It’s a pain, but the outbound link tracking code shown below won’t work without it. (It could be made to work with legacy Analytics, but it’ll eventually stop working so it’s best to upgrade now.) Custom Event Tracking Analytics supports event tracking.